Whether you are a small-scale business owner, or you are running a giant company that caters to both local and international audience, the ultimate goal has always been to win over customers.

Business owners do this differently and, through time, they have become rather creative at it.

Some give out huge discounts on their products and services while others do bundling (combining of several products and selling it as one).

But however different businesspeople are doing this, there is one effective tool they are taking advantage of—the power of a well-designed website.

 

Why does your business really need a website?

1. It speaks credibility

There is nothing more disappointing for customers than finding out that the business they are looking for has no presence online. More so, a website. It worries them, and they often resort to dealing with businesses who have.

It means lost sales for you, and it can hurt your business big time.

Having a website does not only tell your customers about your products and services, it also tells them that you mean business and you are in this for a long time. That boosts up your credibility as a business.

 

2. Your business will always be accessible

Convenience is something customers are always after, and this fast-changing business environment demands just that.

Customers have become so used to having everything at the tip of their fingers that business owners today could not afford to stay confined within their regular brick-and-mortar stores anymore.

They must adapt, and adapting means giving exactly what your customers want … and more. Your business must be present and accessible 24 hours a day, 7 days a week because sales never sleep. This is where a website helps you.

It provides 24/7 accessibility to your audience even when your physical store is closed.

Whether your customers are up to set an appointment to your store, or are ready to make a purchase, a website can cover these for you.

 

3. It helps you target a wider audience

One clear thing about having a physical store is that it is geographically limited in terms of reach. Sure, you can have a reliable business with loyal customers under its roof. But it is not enough.

You have to target more to earn more.

A website helps you reach and connect to a wider audience as long as they have internet connection. Put it with well-thought of keywords and a good design, Search Engines can easily crawl for your business and display it on online searches from all over the world.

 

4. It easily encourages engagement

Customers today have become wiser and more careful when dealing with businesses. Gone are the days when they were impulsively buying products online only to regret it in the end because it did not live up to their expectations.

Today, they are doing their research. They are scouring websites after websites for product reviews before they patronize it themselves.

So, when putting up a website for your business, make sure you include an area where your loyal customers can post product reviews as they encourage more and more customers to choose your business over others.

As a final note, your business needs a website because people spend more time online today than they ever did before.

In fact, in the Philippines alone, Filipinos spend an average time of 10 hours a day in 2018, an hour longer than the time spent everyday on 2017.

You have to be there when they look for products and actually decide to make a purchase.

Need help? Contact us at viiworks.com or call us at 8846-8844.

 

Viiworks is happy to announce our partnership with CloudFare! With CloudFare, we can make any website twice as fast and protect it from a broad range of web threats.

Today, hundreds of thousands of websites—ranging from individual blogs to e-commerce sites to the websites of Fortune 500 companies to national governments—use CloudFlare to make their sites faster and more secure. They power more than 65 billion monthly page views—more than Amazon, Wikipedia, Twitter, Zynga, AOL, Apple, Bing, eBay, PayPal and Instagram combined—and over 25% of the Internet’s population regularly passes through their network.

Faster web performance

CloudFlare run 74 data centers strategically located around the world. When you sign up for CloudFlare, they begin routing your traffic to the nearest data center.

As your traffic passes through the data centers, they intelligently determine what parts of your website are static versus dynamic. The static portions are cached on their servers for a short period of time, typically less than 2 hours before they check to see if they’ve been updated. By automatically moving the static parts of your site closer to your visitors, the overall performance of your site improves significantly.

CloudFlare’s intelligent caching system also means you save bandwidth, which means saving money, and decreases the load on your servers, which means your web application will run faster and more efficiently than ever. On average, CloudFlare customers see a 60% decrease in bandwidth usage, and a 65% in total requests to their servers. The overall effect is that CloudFlare will typically cut the load time for pages on your site by 50% which means higher engagement and happier visitors.

Broad web security

Over the course of 2011, CloudFlare identified a 700% increase in the number of distributed denial of service attacks (DDoS) they track on the Internet (see the chart below). As attacks like these increase, CloudFlare is stepping up to protect sites.

CloudFlare’s security protections offer a broad range of protections against attacks such as DDoS, hacking or spam submitted to a blog or comment form. What is powerful about their approach is that the system gets smarter the more sites that are part of the CloudFlare community. They analyze the traffic patterns of hundreds of millions of visitors in real time and adapt the security systems to ensure good traffic gets through and bad traffic is stopped.

In time, Sevenworks Inc. goal is nothing short of making attacks against websites a relic of history. And, given CloudFlare’s scale and the billions of different attacks they see and adapt to every year, we’re well on our way to achieving that for sites on the CloudFlare network.

Signing up

Any website can deploy CloudFlare, regardless of your underlying platform. By integrating closely with Sevenworks Inc., we make the process of setting up CloudFlare “1 click easy” through your existing website company’s dashboard. Just look for the CloudFlare icon, choose the domain you want to enable, and click the orange cloud. That’s it!

CloudFlare kept the price as low as possible and plans offered through Sevenworks Inc. are FREE. Moreover, they never charge you for bandwidth or storage, therefore saving you tons via reduced bandwidth costs.

For site owners who would like to take advantage of CloudFlare’s advanced offerings, they also offer a ‘Pro’ tier of service for $20/month. The ‘Pro’ tier includes all of the ‘Free’ tier’s offerings, as well as extra features like SSL, full web application firewall and faster analytics.

We’re proud that every day more than a thousand new sites, including some of the largest on the web, join the CloudFlare community. If you’re looking for a faster, safer website, you’ve got a good start with Sevenworks, Inc, but the next step is to join the CloudFlare community.